{"title":"Chief Nutrition","description":"","products":[{"product_id":"collagen-protein-double-chocolate-box-12x45g","title":"Collagen Protein Double Chocolate Box 12x45g","description":"\u003cp data-mce-fragment=\"1\"\u003eTake your taste buds on a wild ride, \u003cspan data-mce-fragment=\"1\"\u003ethe ultimate fusion of indulgence and nutrition, with our new chocolate covered Collagen Protein Bars. \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eBeneath the heavenly dark chocolate lies a delectable core of biscuity, chocolatey Cashew Butter. \u003c\/span\u003eBut this bar is more than just an enticing delight for your taste buds. It's still a powerhouse of protein, healthy fats and fibre, meticulously crafted to fuel your #ChiefLife and vanquish hunger.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eIt's easy to find bars with great macros, or with clean ingredients, but it's hard to find both. We've done it with these bars, incredible macros AND clean ingredients!\u003c\/p\u003e\n\u003ch6\u003e\u003cstrong\u003eA clean treat that'll beat sugar cravings and get you through to meal time.\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003eUse as a protein source for your smoothies (blends well!)\u003c\/li\u003e\n\u003cli\u003eCrumble on top of your breakfast (e.g. yoghurt, oats, etc)\u003c\/li\u003e\n\u003cli\u003eCan be kept in your glovebox (heat resistant - does not apply to chocolate covered flavours)\u003c\/li\u003e\n\u003cli\u003eWill last up to 14 months without refrigeration. Keep in the fridge or freezer for longer storage.\u003c\/li\u003e\n\u003cli\u003eGreat pre or post workout.\u003c\/li\u003e\n\u003cli\u003eGreat to have with the beef bars for a more complete meal.\u003c\/li\u003e\n\u003cli\u003eKids love them too!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eHigh in dairy free protein and healthy fats to keep you full for longer\u003c\/li\u003e\n\u003cli\u003eGluten Free\u003c\/li\u003e\n\u003cli\u003eHigh in fibre for gut health\u003c\/li\u003e\n\u003cli\u003eNo added sugar, artificial sweeteners or sugar alcohols\u003c\/li\u003e\n\u003cli\u003eNo artificial thickeners and fillers\u003c\/li\u003e\n\u003cli\u003eNo dried fruit means they're low sugar\u003c\/li\u003e\n\u003cli\u003eGut friendly, no bloating or gas\u003c\/li\u003e\n\u003cli\u003eKeto and Paleo friendly\u003c\/li\u003e\n\u003cli\u003e5 Star Health Rated!\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Chief Nutrition","offers":[{"title":"Default Title","offer_id":39844823400512,"sku":"29195","price":63.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/3041\/0560\/files\/CHIEFCollagenProteinDoubleChoc12x45g1.webp?v=1711597408"},{"product_id":"chief-biltong-beef-chilli-12x30g","title":"CHIEF Biltong (Beef \u0026 Chilli) 12x30g","description":"\u003cdiv class=\"product__description rte\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhen you want a clean snack to satisfy your savoury cravings, you'll love our biltong. Just like slow cooking is better than zapping in a microwave, we slow air dry our beef which means it's naturally more tender and healthier than jerky. Free from all the nasty stuff you usually find in dried and cured meats, very low in sugar and taste the difference with 100% organic, grass-fed, grass-finished, regeneratively farmed Aussie beef.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePerfect pre or post exercise or simply as a clean, high protein, low carb treat that'll get you through to meal time without filling you up too much. They're also perfect to keep in the pantry to use with your weekly meal prep. Use them to add a high quality protein source to salads, pizza and more.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"progress-dots-3712f3fd-66ee-49a0-9711-e570cc0211c0\" data-mce-fragment=\"1\"\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic Grass-fed Grass Finished Aussie beef\u003c\/li\u003e\n\u003cli\u003eIncredibly nutrient dense, 72g of beef goes into every 30g serve, we just take out the water weight\u003c\/li\u003e\n\u003cli\u003e14g nature's original Protein\u003c\/li\u003e\n\u003cli\u003eLow Carb, just 0.9g per serve\u003c\/li\u003e\n\u003cli\u003eNo added Sugar, just 0.8g per serve\u003c\/li\u003e\n\u003cli\u003eGood source of Heme Iron (10% RDI)\u003c\/li\u003e\n\u003cli\u003eGood source of Vitamin B12 (44% RDI)\u003c\/li\u003e\n\u003cli\u003eNo nasty Preservatives (no added Nitrates or Nitrites)\u003c\/li\u003e\n\u003cli\u003eGluten and Dairy Free\u003c\/li\u003e\n\u003cli\u003eFODMAP friendly\u003c\/li\u003e\n\u003cli\u003eHalal certified\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch6\u003e\u003cstrong\u003eA clean, high protein, low carb snack to replace high carb savoury snacks (like chips).\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003eKeep them in your glovebox (heat won't affect them).\u003c\/li\u003e\n\u003cli\u003eKeep them in your pantry to use as a prep free way to add protein to meals.\u003c\/li\u003e\n\u003cli\u003eWill last up to 10 months without refrigeration. Keep in the fridge or freezer for longer storage.\u003c\/li\u003e\n\u003cli\u003eGreat pre or post workout.\u003c\/li\u003e\n\u003cli\u003eKids love them too!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Chief Nutrition","offers":[{"title":"Default Title","offer_id":39844823597120,"sku":"29192","price":96.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/3041\/0560\/files\/CHIEFBiltong_Beef_Chilli_12x30g1.webp?v=1711597778"},{"product_id":"beef-brisket-bar-cayenne-chilli-box-12-x-40g","title":"Beef Brisket Bar Cayenne Chilli Box 12 x 40g","description":"\u003cp data-mce-fragment=\"1\"\u003eA clean, meaty snack to satisfy your savoury cravings. Each bar starts off as 80g of organic grass-fed beef brisket and topside, we just take out the water weight. We slow dry the bars to create a delicious, tender and easy to eat snack that's packed full of flavour and nutrients.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA heads up:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eThe beef bars may contain a small bit of collagenous tissue that can become hard during the preparation process. It's perfectly normal (and healthy to eat).\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic Grass-fed Grass Finished Aussie beef\u003c\/li\u003e\n\u003cli\u003eIncredibly nutrient dense, 80g of beef goes into every 40g bar, we just take out the water weight\u003c\/li\u003e\n\u003cli\u003e18g nature's original Protein\u003c\/li\u003e\n\u003cli\u003eLow Carb, just 4.6g per bar\u003c\/li\u003e\n\u003cli\u003eNo added Sugar, just 1g per bar\u003c\/li\u003e\n\u003cli\u003eGood source of Heme Iron (12% RDI)\u003c\/li\u003e\n\u003cli\u003eGood source of Vitamin B12 (51% RDI)\u003c\/li\u003e\n\u003cli\u003eNo nasty Preservatives (no added Nitrates or Nitrites)\u003c\/li\u003e\n\u003cli\u003eGluten and Dairy Free\u003c\/li\u003e\n\u003cli\u003eThey taste like a delicious roast!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch6\u003e\u003cstrong\u003eA clean, high protein, low carb snack that can replace a meal if you're stretched for time.\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003eKeep them in your glovebox (heat won't affect them).\u003c\/li\u003e\n\u003cli\u003eKeep them in your pantry as a prep free way to add protein to meals.\u003c\/li\u003e\n\u003cli\u003eWill last up to 10 months without refrigeration. Keep in the fridge or freezer for longer storage.\u003c\/li\u003e\n\u003cli\u003eGreat pre or post workout.\u003c\/li\u003e\n\u003cli\u003eCombine with the collagen bars for a more complete meal.\u003c\/li\u003e\n\u003cli\u003eKids love them too!\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Chief Nutrition","offers":[{"title":"Default Title","offer_id":40029631873088,"sku":"50401","price":69.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/3041\/0560\/files\/CHIEFBeef_ChilliBar12x40g1.webp?v=1711597183"},{"product_id":"beef-brisket-bar-traditional-box-12-40gx12","title":"Beef Brisket Bar Traditional Box 12 40gx12","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eIntroducing our adventure snack bar – a clean, meaty \u003c\/span\u003esnack bar\u003cspan data-mce-fragment=\"1\"\u003e to satisfy your savoury cravings. Each \u003c\/span\u003esnack bar\u003cspan data-mce-fragment=\"1\"\u003e starts off as 80g of organic grass-fed beef brisket and topside; we just take out the water weight. We slow dry the bars to create a tender and easy-to-eat \u003c\/span\u003esnack bar\u003cspan data-mce-fragment=\"1\"\u003e that's packed full of flavour and nutrients. Whether you're embarking on a new adventure or simply need a quick, satisfying \u003c\/span\u003esnack\u003cspan data-mce-fragment=\"1\"\u003e, our beef bars are the perfect choice.\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA heads up: \u003c\/strong\u003eThe beef bars may contain a small bit of collagenous tissue that can become hard during the preparation process. It's perfectly normal (and healthy to eat).\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic Grass-fed Grass Finished Aussie beef\u003c\/li\u003e\n\u003cli\u003eIncredibly nutrient dense, 80g of beef goes into every 40g bar, we just take out the water weight\u003c\/li\u003e\n\u003cli\u003e18g nature's original Protein\u003c\/li\u003e\n\u003cli\u003eLow Carb, just 4.6g per bar\u003c\/li\u003e\n\u003cli\u003eNo added Sugar, just 1g per bar\u003c\/li\u003e\n\u003cli\u003eGood source of Heme Iron (12% RDI)\u003c\/li\u003e\n\u003cli\u003eGood source of Vitamin B12 (51% RDI)\u003c\/li\u003e\n\u003cli\u003eNo nasty Preservatives (no added Nitrates or Nitrites)\u003c\/li\u003e\n\u003cli\u003eGluten and Dairy Free\u003c\/li\u003e\n\u003cli\u003eThey taste like a delicious roast!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch6\u003e\u003cstrong\u003eA clean, high protein, low carb snack that can replace a meal if you're stretched for time.\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003eKeep them in your glovebox (heat won't affect them).\u003c\/li\u003e\n\u003cli\u003eKeep them in your pantry as a prep free way to add protein to meals.\u003c\/li\u003e\n\u003cli\u003eWill last up to 10 months without refrigeration. Keep in the fridge or freezer for longer storage.\u003c\/li\u003e\n\u003cli\u003eGreat pre or post workout.\u003c\/li\u003e\n\u003cli\u003eCombine with the collagen bars for a more complete meal.\u003c\/li\u003e\n\u003cli\u003eKids love them too!\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Chief Nutrition","offers":[{"title":"Default Title","offer_id":40029640917056,"sku":"73536","price":80.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/3041\/0560\/files\/CHIEFBeefBar12x40g1.webp?v=1711596951"},{"product_id":"organic-biltong-smokey-bbq-box-30gx12","title":"Organic Biltong - Smokey BBQ Box , 30gx12","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhen you want a clean snack to satisfy your savoury cravings, you'll love our biltong. Just like slow cooking is better than zapping in a microwave, we slow air dry our beef which means it's naturally more tender and healthier than jerky. Free from all the nasty stuff you usually find in dried and cured meats, very low in sugar and taste the difference with 100% organic, grass-fed, grass-finished, regeneratively farmed Aussie beef.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePerfect pre or post exercise or simply as a clean, high protein, low carb treat that'll get you through to meal time without filling you up too much. They're also perfect to keep in the pantry to use with your weekly meal prep. Use them to add a high quality protein source to salads, pizza and more.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic Grass-fed Grass Finished Aussie beef\u003c\/li\u003e\n\u003cli\u003eIncredibly nutrient dense, 72g of beef goes into every 30g serve, we just take out the water weight\u003c\/li\u003e\n\u003cli\u003e14g nature's original Protein\u003c\/li\u003e\n\u003cli\u003eLow Carb, just 0.9g per serve\u003c\/li\u003e\n\u003cli\u003eNo added Sugar, just 0.8g per serve\u003c\/li\u003e\n\u003cli\u003eGood source of Heme Iron (10% RDI)\u003c\/li\u003e\n\u003cli\u003eGood source of Vitamin B12 (44% RDI)\u003c\/li\u003e\n\u003cli\u003eNo nasty Preservatives (no added Nitrates or Nitrites)\u003c\/li\u003e\n\u003cli\u003eGluten and Dairy Free\u003c\/li\u003e\n\u003cli\u003eFODMAP friendly\u003c\/li\u003e\n\u003cli\u003eHalal certified\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch6\u003e\u003cstrong\u003eA clean, high protein, low carb snack to replace high carb savoury snacks (like chips).\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003eKeep them in your glovebox (heat won't affect them).\u003c\/li\u003e\n\u003cli\u003eKeep them in your pantry to use as a prep free way to add protein to meals.\u003c\/li\u003e\n\u003cli\u003eWill last up to 10 months without refrigeration. Keep in the fridge or freezer for longer storage.\u003c\/li\u003e\n\u003cli\u003eGreat pre or post workout.\u003c\/li\u003e\n\u003cli\u003eKids love them too!\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Chief Nutrition","offers":[{"title":"Default Title","offer_id":40029641015360,"sku":"50405","price":96.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/3041\/0560\/files\/CHIEFBiltong_SmokeyBBQ_12x30g1.webp?v=1711596695"},{"product_id":"organic-biltong-traditional-box-12x30g","title":"Organic Biltong Traditional Box 12x30g","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eWhen you want a clean snack to satisfy your savoury cravings, you'll love our biltong. Just like slow cooking is better than zapping in a microwave, we slow air dry our beef which means it's naturally more tender and healthier than jerky. Free from all the nasty stuff you usually find in dried and cured meats, very low in sugar and taste the difference with 100% organic, grass-fed, grass-finished, regeneratively farmed Aussie beef.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ePerfect pre or post exercise or simply as a clean, high protein, low carb treat that'll get you through to meal time without filling you up too much. They're also perfect to keep in the pantry to use with your weekly meal prep. Use them to add a high quality protein source to salads, pizza and more.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic Grass-fed Grass Finished Aussie beef\u003c\/li\u003e\n\u003cli\u003eIncredibly nutrient dense, 72g of beef goes into every 30g serve, we just take out the water weight\u003c\/li\u003e\n\u003cli\u003e14g nature's original Protein\u003c\/li\u003e\n\u003cli\u003eLow Carb, just 0.9g per serve\u003c\/li\u003e\n\u003cli\u003eNo added Sugar, just 0.8g per serve\u003c\/li\u003e\n\u003cli\u003eGood source of Heme Iron (10% RDI)\u003c\/li\u003e\n\u003cli\u003eGood source of Vitamin B12 (44% RDI)\u003c\/li\u003e\n\u003cli\u003eNo nasty Preservatives (no added Nitrates or Nitrites)\u003c\/li\u003e\n\u003cli\u003eGluten and Dairy Free\u003c\/li\u003e\n\u003cli\u003eFODMAP friendly\u003c\/li\u003e\n\u003cli\u003eHalal certified\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch6\u003e\u003cstrong\u003eA clean, high protein, low carb snack to replace high carb savoury snacks (like chips).\u003c\/strong\u003e\u003c\/h6\u003e\n\u003cul\u003e\n\u003cli\u003eKeep them in your glovebox (heat won't affect them).\u003c\/li\u003e\n\u003cli\u003eKeep them in your pantry to use as a prep free way to add protein to meals.\u003c\/li\u003e\n\u003cli\u003eWill last up to 10 months without refrigeration. Keep in the fridge or freezer for longer storage.\u003c\/li\u003e\n\u003cli\u003eGreat pre or post workout.\u003c\/li\u003e\n\u003cli\u003eKids love them too!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Chief Nutrition","offers":[{"title":"Default Title","offer_id":40029651566656,"sku":"73545","price":96.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0281\/3041\/0560\/files\/CHIEFBiltongTraditional12x30g1.webp?v=1711596480"},{"product_id":"biltong-traditional-30g","title":"Biltong Traditional 30g","description":null,"brand":"Chief Nutrition","offers":[{"title":"Default Title","offer_id":40759221026880,"sku":"60821","price":8.99,"currency_code":"NZD","in_stock":true}]},{"product_id":"collagen-protein-bar-cashew-shortbread-45g","title":"Collagen Protein Bar Cashew Shortbread 45g","description":"\u003cp\u003e\u003cspan\u003eStop eating junk with this biscuity, cashew butter based snack - a fresh vanilla shortbread flavour to satisfy your sweet cravings. It's easy to find bars with great macros, or with clean ingredients, but it's hard to find both. 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